{"id":479,"date":"2022-10-20T18:47:30","date_gmt":"2022-10-20T13:17:30","guid":{"rendered":"https:\/\/www.dixinfotech.com\/stories\/?post_type=web-story&#038;p=479"},"modified":"2022-11-04T13:09:57","modified_gmt":"2022-11-04T07:39:57","slug":"facebook-lead-generation-forms-new-tools-best-practices","status":"publish","type":"web-story","link":"https:\/\/www.dixinfotech.com\/stories\/web-stories\/facebook-lead-generation-forms-new-tools-best-practices","title":{"rendered":"Facebook Lead Generation Forms: New Tools &#038; Best Practices"},"content":{"rendered":"<p><html amp=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"\/><meta name=\"viewport\" content=\"width=device-width,minimum-scale=1,initial-scale=1\"\/><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0.js\"><\/script><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0\/amp-story-1.0.js\" custom-element=\"amp-story\"><\/script><link 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href=\"https:\/\/www.dixinfotech.com\/stories\/web-stories\/facebook-lead-generation-forms-new-tools-best-practices\/\"\/><meta name=\"web-stories-replace-head-end\"\/><\/head><body><amp-story standalone=\"\" publisher=\"Digital Marketing and Blogs - Dixinfotech : Web Stories\" publisher-logo-src=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/09\/cropped-dixinfotech-removebg-preview.png\" title=\"Facebook Lead Generation Forms: New Tools &amp; Best Practices\" poster-portrait-src=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/cropped-001-facebook-app-logo-on-phone-2021.webp\"><amp-story-page id=\"01ab52f4-22a7-4073-8afd-b093f038e7e4\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#268cf3\">\n<div class=\"page-safe-area\">\n<div 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2560w,https:\/\/images.unsplash.com\/photo-1611162618071-b39a2ec055fb?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHwzfHxmYWNlYm9va3xlbnwwfHx8fDE2NjYxNzE5Mzg&amp;ixlib=rb-1.2.1&amp;fm=jpg&amp;w=340&amp;h=255&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 107vh, 238vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:11.8932%;top:67.79935%;width:76.94175%;height:13.59223%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-272540cb-a267-4065-9004-126866958177\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.8932%;top:71.68285%;width:76.94175%;height:28.47896%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6309148264984227% 0.6309148264984227% 0.6309148264984227% 0.6309148264984227% \/ 1.1363636363636365% 1.1363636363636365% 1.1363636363636365% 1.1363636363636365%;background-clip:content-box;background-color:#fff\" id=\"el-87080d86-c4c7-4501-a99c-e623f883c1d9\">\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.15526419558359622% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.566343em;line-height:1.2;text-align:left;padding:1.2618296529968454% 2.5236593059936907%;color:#000000\"><span><span style=\"font-weight: 700\">Facebook Lead Generation Forms: New Tools &amp; Best Practices<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"16697a9e-9ad7-4e19-aa9f-1cb7588eb95a\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-453c5a5f-ee31-40cd-9d47-e520f491539f [data-leaf-element=\\\"true\\\"]\",\"keyframes\":{\"transform\":[\"translate3d(25.782757419475338%, 0, 0) translate(25%, 0%) scale(1.5)\",\"translate3d(0%, 0, 0) translate(0%, 0%) scale(1)\"]},\"delay\":0,\"duration\":2000,\"easing\":\"cubic-bezier(.14,.34,.47,.9)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script 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style=\"position:absolute;pointer-events:none;left:7.52427%;top:57.9288%;width:83.25243%;height:39.96764%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.5830903790087464% 0.5830903790087464% 0.5830903790087464% 0.5830903790087464% \/ 0.8097165991902834% 0.8097165991902834% 0.8097165991902834% 0.8097165991902834%;background-clip:content-box;background-color:rgba(255,255,255,0.7)\" id=\"el-03ff7b57-e6b2-4fa4-b98d-0df44107bf46\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.10249635568513119% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.404531em;line-height:1.2;text-align:left;padding:1.1661807580174928% 2.3323615160349855%;color:#000000\"><span><span style=\"font-weight: 700\">Conversion Leads are a new option that uses Facebook\u2019s Conversions API to improve the overall quality of the lead. Where Leads optimize to quantity, giving you the highest volume of leads for your budget.&nbsp;<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:72.3301%;height:16.66667%;opacity:1\">\n<div id=\"anim-46083235-66bb-440b-97f7-7647edf6dc45\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-b00b2e35-bb38-41b8-94ef-54b4862eba88\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:scale(0.3333333333333333)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-44cc5dd1-ac1e-4cc2-80e5-7a98e9b38dbd\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:14.56311%;top:1.45631%;width:67.47573%;height:13.43042%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7194244604316548% 0.7194244604316548% 0.7194244604316548% 0.7194244604316548% \/ 2.4096385542168677% 2.4096385542168677% 2.4096385542168677% 2.4096385542168677%\" id=\"el-e6e6a532-70b9-4f61-b1b9-afbc1f52847f\">\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.1770458633093525% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.566343em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700\">Conversion Leads Vs. Leads<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"6ece7bee-93e5-4dd6-96be-f0233478c6bb\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-7b2b8a8e-8694-4560-bb5b-4e851e7ff919 [data-leaf-element=\\\"true\\\"]\",\"keyframes\":{\"transform\":[\"translate3d(10.069444330670171%, 0, 0) translate(25%, 0%) scale(1.5)\",\"translate3d(0%, 0, 0) translate(0%, 0%) scale(1)\"]},\"delay\":0,\"duration\":2000,\"easing\":\"cubic-bezier(.14,.34,.47,.9)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-27064a10-0392-45f9-85d9-77d81550a42d\",\"keyframes\":{\"transform\":[\"translate3d(-104.18849%, 0px, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-af13e4ed-bdf8-4385-8a27-594ee2414e8d\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-33de0dd4-e549-4ce0-8b6b-89fbd841be31\",\"keyframes\":{\"transform\":[\"scale(0.15)\",\"scale(1)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#59260c\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div id=\"anim-7b2b8a8e-8694-4560-bb5b-4e851e7ff919\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-b06838e5-1531-4483-abf6-80526214a267\">\n<div style=\"position:absolute;width:266.66667%;height:100%;left:-26.85185%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1652107788664-02b06074ac28?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHw4fHxjcm18ZW58MHx8fHwxNjY2MjY0MTE4&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=6000&amp;h=4000&amp;fit=max\" alt=\"Please attribute source back to &quot;https:\/\/dlxmedia.hu\/&quot;. Customer Relationship Management (CRM software) running on a laptop, office desk workstation productivity\" srcSet=\"https:\/\/images.unsplash.com\/photo-1652107788664-02b06074ac28?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHw4fHxjcm18ZW58MHx8fHwxNjY2MjY0MTE4&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=6000&amp;h=4000&amp;fit=max 6000w,https:\/\/images.unsplash.com\/photo-1652107788664-02b06074ac28?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHw4fHxjcm18ZW58MHx8fHwxNjY2MjY0MTE4&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4800&amp;h=3200&amp;fit=max 4800w,https:\/\/images.unsplash.com\/photo-1652107788664-02b06074ac28?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHw4fHxjcm18ZW58MHx8fHwxNjY2MjY0MTE4&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3600&amp;h=2400&amp;fit=max 3600w,https:\/\/images.unsplash.com\/photo-1652107788664-02b06074ac28?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHw4fHxjcm18ZW58MHx8fHwxNjY2MjY0MTE4&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2400&amp;h=1600&amp;fit=max 2400w,https:\/\/images.unsplash.com\/photo-1652107788664-02b06074ac28?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHw4fHxjcm18ZW58MHx8fHwxNjY2MjY0MTE4&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1200&amp;h=800&amp;fit=max 1200w,https:\/\/images.unsplash.com\/photo-1652107788664-02b06074ac28?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHw4fHxjcm18ZW58MHx8fHwxNjY2MjY0MTE4&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 120vh, 267vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:3.8835%;top:60.03236%;width:92.71845%;height:6.14887%;opacity:1\">\n<div id=\"anim-27064a10-0392-45f9-85d9-77d81550a42d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(-104.18849%, 0px, 0)\">\n<div id=\"anim-af13e4ed-bdf8-4385-8a27-594ee2414e8d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-33de0dd4-e549-4ce0-8b6b-89fbd841be31\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:scale(0.15)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-799def17-6481-46a2-b3fd-1d40fe529a58\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:3.8835%;top:63.43042%;width:92.47573%;height:35.11327%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.5249343832020997% 0.5249343832020997% 0.5249343832020997% 0.5249343832020997% \/ 0.9216589861751152% 0.9216589861751152% 0.9216589861751152% 0.9216589861751152%;background-clip:content-box;background-color:rgba(255,255,255,0.7)\" id=\"el-5bbd608a-11d9-4cfa-b2ab-b716c9aaa922\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.0922736220472441% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.404531em;line-height:1.2;text-align:left;padding:1.0498687664041995% 2.099737532808399%;color:#000000\"><span><span style=\"font-weight: 700\">Taking advantage of Conversion Leads in Facebook requires integrating your backend data with Facebook through the CAPI. The complexity of this process can vary depending on which CRM you use.<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:72.3301%;height:16.66667%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-81479a6a-e767-4205-9147-42089cce519a\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:14.56311%;top:1.45631%;width:69.41748%;height:13.43042%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6993006993006993% 0.6993006993006993% 0.6993006993006993% 0.6993006993006993% \/ 2.4096385542168677% 2.4096385542168677% 2.4096385542168677% 2.4096385542168677%\" id=\"el-63b16134-596b-4618-9987-5716067c6592\">\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.17209353146853149% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.566343em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700\">Configuring Your CRM<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"d13f2e81-e4fa-46ea-8f7c-81fbb47751ee\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-411edcaf-a879-4ad3-a68d-7e7265b1f68e [data-leaf-element=\\\"true\\\"]\",\"keyframes\":{\"transform\":[\"translate3d(31.251480461092573%, 0, 0) translate(25%, 0%) scale(1.5)\",\"translate3d(0%, 0, 0) translate(0%, 0%) scale(1)\"]},\"delay\":0,\"duration\":2000,\"easing\":\"cubic-bezier(.14,.34,.47,.9)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-4402583a-568e-4f3d-a724-fc5e5e794445\",\"keyframes\":{\"transform\":[\"translate3d(-113.10975%, 0px, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-1461c7c0-1e2a-4ca1-b151-98d05c1c297d\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-bb3ed4d4-1036-4e70-9db6-f43abe25016b\",\"keyframes\":{\"transform\":[\"scale(0.15)\",\"scale(1)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#c0c0c0\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div id=\"anim-411edcaf-a879-4ad3-a68d-7e7265b1f68e\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-e72c433f-dc9a-418b-ab5f-81089ec8c24f\">\n<div style=\"position:absolute;width:266.68773%;height:100%;left:-83.34386%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1559526324-4b87b5e36e44?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHwyfHxsZWFkJTIwZ2VuZXJhdGlvbnxlbnwwfHx8fDE2NjYyNjQ4MTQ&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=6332&amp;h=4221&amp;fit=max\" alt=\"turned-on MacBook\" srcSet=\"https:\/\/images.unsplash.com\/photo-1559526324-4b87b5e36e44?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHwyfHxsZWFkJTIwZ2VuZXJhdGlvbnxlbnwwfHx8fDE2NjYyNjQ4MTQ&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=6332&amp;h=4221&amp;fit=max 6332w,https:\/\/images.unsplash.com\/photo-1559526324-4b87b5e36e44?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHwyfHxsZWFkJTIwZ2VuZXJhdGlvbnxlbnwwfHx8fDE2NjYyNjQ4MTQ&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5065&amp;h=3376&amp;fit=max 5065w,https:\/\/images.unsplash.com\/photo-1559526324-4b87b5e36e44?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHwyfHxsZWFkJTIwZ2VuZXJhdGlvbnxlbnwwfHx8fDE2NjYyNjQ4MTQ&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3799&amp;h=2532&amp;fit=max 3799w,https:\/\/images.unsplash.com\/photo-1559526324-4b87b5e36e44?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHwyfHxsZWFkJTIwZ2VuZXJhdGlvbnxlbnwwfHx8fDE2NjYyNjQ4MTQ&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2532&amp;h=1688&amp;fit=max 2532w,https:\/\/images.unsplash.com\/photo-1559526324-4b87b5e36e44?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHwyfHxsZWFkJTIwZ2VuZXJhdGlvbnxlbnwwfHx8fDE2NjYyNjQ4MTQ&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1266&amp;h=844&amp;fit=max 1266w,https:\/\/images.unsplash.com\/photo-1559526324-4b87b5e36e44?ixid=MnwxMzcxOTN8MHwxfHNlYXJjaHwyfHxsZWFkJTIwZ2VuZXJhdGlvbnxlbnwwfHx8fDE2NjYyNjQ4MTQ&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 120vh, 267vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:10.43689%;top:52.10356%;width:79.61165%;height:5.50162%;opacity:1\">\n<div id=\"anim-4402583a-568e-4f3d-a724-fc5e5e794445\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(-113.10975%, 0px, 0)\">\n<div id=\"anim-1461c7c0-1e2a-4ca1-b151-98d05c1c297d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-bb3ed4d4-1036-4e70-9db6-f43abe25016b\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:scale(0.15)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-bfdcbebb-06d5-4810-9923-07ddedfb7e4e\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:10.43689%;top:55.01618%;width:79.61165%;height:39.96764%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6097560975609756% 0.6097560975609756% 0.6097560975609756% 0.6097560975609756% \/ 0.8097165991902834% 0.8097165991902834% 0.8097165991902834% 0.8097165991902834%;background-clip:content-box;background-color:rgba(255,255,255,0.7)\" id=\"el-59b56686-ba36-4af5-a715-4bd70a827c3e\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.10718368902439025% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.404531em;line-height:1.2;text-align:left;padding:1.2195121951219512% 2.4390243902439024%;color:#000000\"><span><span style=\"font-weight: 700\">Since the Facebook platform is constantly evolving, let\u2019s revisit these suggestions, along with a few new updates that can greatly improve your chances of getting the right people to raise their hand.<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:72.3301%;height:24.75728%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-aad5b459-2af4-4ad1-badd-400c14ffd911\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.13592%;top:1.61812%;width:71.35922%;height:20.22654%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6802721088435374% 0.6802721088435374% 0.6802721088435374% 0.6802721088435374% \/ 1.6% 1.6% 1.6% 1.6%\" id=\"el-b4da97bd-bd22-4062-8f65-62e9fb0db9f3\">\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.16741071428571427% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.566343em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700\">Best Practices: Facebook Lead Generation Forms<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:0;width:33.25243%;height:3.55987%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-33864d00-5bbe-415d-baae-a35570fbb2c7\"><svg style=\"display:block;position:absolute;top:0;height:100%;width:auto\" viewBox=\"0 0 51 8\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><title>Off-White Arrow<\/title><path d=\"M50.3536 4.35355C50.5488 4.15829 50.5488 3.84171 50.3536 3.64645L47.1716 0.464466C46.9763 0.269204 46.6597 0.269204 46.4645 0.464466C46.2692 0.659728 46.2692 0.976311 46.4645 1.17157L49.2929 4L46.4645 6.82843C46.2692 7.02369 46.2692 7.34027 46.4645 7.53553C46.6597 7.7308 46.9763 7.7308 47.1716 7.53553L50.3536 4.35355ZM0 4.5H50V3.5H0V4.5Z\" fill=\"#F6F2ED\"><\/path><\/svg><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"2b9c5601-b323-4957-bdd5-48e895c70199\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-6fa416e0-78ec-4623-b57b-9ad208ae5c29 [data-leaf-element=\\\"true\\\"]\",\"keyframes\":{\"transform\":[\"translate3d(22.005208226669957%, 0, 0) translate(25%, 0%) scale(1.5)\",\"translate3d(0%, 0, 0) translate(0%, 0%) scale(1)\"]},\"delay\":0,\"duration\":2000,\"easing\":\"cubic-bezier(.14,.34,.47,.9)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-aef33d05-aa41-4f02-a0df-8566765fa8c0\",\"keyframes\":{\"transform\":[\"translate3d(-113.10975%, 0px, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-127665c6-70c3-4a65-8b84-8f71e2a33e66\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-4c259402-d008-46d6-ba16-42bb271c1bbd\",\"keyframes\":{\"transform\":[\"scale(0.15)\",\"scale(1)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#1ba8c0\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div id=\"anim-6fa416e0-78ec-4623-b57b-9ad208ae5c29\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-6f3f4736-1f53-4a75-a555-f09aa6c6f43e\">\n<div style=\"position:absolute;width:284.44445%;height:100%;left:-62.59259%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/search-intent.png\" alt=\"Higher Intent Leads\" srcSet=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/search-intent.png 800w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/search-intent-768x480.png 768w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/search-intent-300x188.png 300w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/search-intent-150x94.png 150w\" sizes=\"(min-width: 1024px) 128vh, 285vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:10.43689%;top:60.19417%;width:79.61165%;height:5.50162%;opacity:1\">\n<div id=\"anim-aef33d05-aa41-4f02-a0df-8566765fa8c0\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(-113.10975%, 0px, 0)\">\n<div id=\"anim-127665c6-70c3-4a65-8b84-8f71e2a33e66\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-4c259402-d008-46d6-ba16-42bb271c1bbd\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:scale(0.15)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-d0c50edd-1362-4f09-bd00-b86644579f20\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:10.43689%;top:63.1068%;width:79.61165%;height:20.87379%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6097560975609756% 0.6097560975609756% 0.6097560975609756% 0.6097560975609756% \/ 1.550387596899225% 1.550387596899225% 1.550387596899225% 1.550387596899225%;background-clip:content-box;background-color:rgba(255,255,255,0.7)\" id=\"el-37478bab-5d50-4ef9-b30b-b284ae81ed62\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.10718368902439025% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.404531em;line-height:1.2;text-align:left;padding:1.2195121951219512% 2.4390243902439024%;color:#000000\"><span><span style=\"font-weight: 700\">Selecting the \u201cHigher Intent\u201d form type adds a confirmation screen before leads are submitted.<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:9.2233%;top:0;width:80.58252%;height:9.87055%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-ada5b621-a94a-4f78-b7c1-2a162aa3024d\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.16505%;top:1.2945%;width:77.6699%;height:6.6343%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.625% 0.625% 0.625% 0.625% \/ 4.878048780487805% 4.878048780487805% 4.878048780487805% 4.878048780487805%\" id=\"el-ce390186-9b5a-4dd8-89b1-81095de5bb91\">\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.15380859375% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.566343em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700\">Higher Intent Leads<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"af7d0ca3-be81-4dba-8885-f06d5fde8c7b\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-511b2784-9058-4f83-b755-e7196abb9e23 [data-leaf-element=\\\"true\\\"]\",\"keyframes\":{\"transform\":[\"translate3d(40.61530355274957%, 0, 0) translate(25%, 0%) scale(1.5)\",\"translate3d(0%, 0, 0) translate(0%, 0%) scale(1)\"]},\"delay\":0,\"duration\":2000,\"easing\":\"cubic-bezier(.14,.34,.47,.9)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-2c1e2837-9b43-460e-b204-7857b096035a\",\"keyframes\":{\"transform\":[\"translate3d(-104.81283%, 0px, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-7797324e-173a-4b0c-816e-0fa222e8862a\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b87f482c-f233-4a2d-bcca-fc029b389df2\",\"keyframes\":{\"transform\":[\"scale(0.15)\",\"scale(1)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#2ccbd2\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div id=\"anim-511b2784-9058-4f83-b755-e7196abb9e23\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-ecbb36a6-5950-432f-bb3a-d86950b0bbd7\">\n<div style=\"position:absolute;width:369.9877%;height:100%;left:-150.27163%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/question-bank.jpg\" alt=\"Use Custom Questions\" srcSet=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/question-bank.jpg 1128w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/question-bank-1024x492.jpg 1024w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/question-bank-768x369.jpg 768w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/question-bank-300x144.jpg 300w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/question-bank-150x72.jpg 150w\" sizes=\"(min-width: 1024px) 167vh, 371vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:4.36893%;top:56.14887%;width:90.7767%;height:3.23625%;opacity:1\">\n<div id=\"anim-2c1e2837-9b43-460e-b204-7857b096035a\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(-104.81283%, 0px, 0)\">\n<div id=\"anim-7797324e-173a-4b0c-816e-0fa222e8862a\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-b87f482c-f233-4a2d-bcca-fc029b389df2\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:scale(0.15)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-1ed14576-ab28-433c-981a-c57bf879bb24\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:4.36893%;top:59.38511%;width:90.7767%;height:35.11327%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.53475935828877% 0.53475935828877% 0.53475935828877% 0.53475935828877% \/ 0.9216589861751152% 0.9216589861751152% 0.9216589861751152% 0.9216589861751152%;background-clip:content-box;background-color:rgba(255,255,255,0.7)\" id=\"el-7d10ef22-a9e2-4712-b0ad-43d0f7fcedeb\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.09400066844919786% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.404531em;line-height:1.2;text-align:left;padding:1.06951871657754% 2.13903743315508%;color:#000000\"><span><span style=\"font-weight: 700\">Augmenting potential leads with self-reported data can not only improve the quality of your responses, but it gives your internal sales teams more data to work with during the qualification process.<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:2.91262%;top:0;width:89.80583%;height:9.87055%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-77964600-a832-4ebe-9fe7-761a0cc33b4a\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:4.85437%;top:1.61812%;width:92.47573%;height:6.6343%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.5249343832020997% 0.5249343832020997% 0.5249343832020997% 0.5249343832020997% \/ 4.878048780487805% 4.878048780487805% 4.878048780487805% 4.878048780487805%\" id=\"el-14bc29a2-5439-4439-82db-3739e6b2eef7\">\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.12918307086614175% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.566343em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700\">Use Custom Questions<\/span><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"c806325b-af70-4b56-a468-8a011dffb1c9\" auto-advance-after=\"7s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-24c17b30-b5aa-4e0a-845b-de30cf71437d [data-leaf-element=\\\"true\\\"]\",\"keyframes\":{\"transform\":[\"translate3d(15.291340918373672%, 0, 0) translate(25%, 0%) scale(1.5)\",\"translate3d(0%, 0, 0) translate(0%, 0%) scale(1)\"]},\"delay\":0,\"duration\":2000,\"easing\":\"cubic-bezier(.14,.34,.47,.9)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-e1730f4e-bb59-4284-bdc4-b3360d3a5e2e\",\"keyframes\":{\"transform\":[\"translate3d(-106.01093%, 0px, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-29ae68af-fcb9-42e0-9e0a-c5505f705ac3\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-258627d4-3631-451e-9e27-dd6df5b56fde\",\"keyframes\":{\"transform\":[\"scale(0.15)\",\"scale(1)\"]},\"delay\":0,\"duration\":600,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"forwards\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#c5d5da\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div id=\"anim-24c17b30-b5aa-4e0a-845b-de30cf71437d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-05ead132-2f95-43d8-8eaa-b6cd37185b7e\">\n<div style=\"position:absolute;width:133.38544%;height:100%;left:-20.39642%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/Untitled-design-7.png\" alt=\"Call After Completion\" srcSet=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/Untitled-design-7.png 640w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/Untitled-design-7-225x300.png 225w,https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/Untitled-design-7-150x200.png 150w\" sizes=\"(min-width: 1024px) 60vh, 133vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:5.33981%;top:48.54369%;width:88.83495%;height:3.72168%;opacity:1\">\n<div id=\"anim-e1730f4e-bb59-4284-bdc4-b3360d3a5e2e\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(-106.01093%, 0px, 0)\">\n<div id=\"anim-29ae68af-fcb9-42e0-9e0a-c5505f705ac3\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-258627d4-3631-451e-9e27-dd6df5b56fde\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:scale(0.15)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-1f891384-1cdb-4cec-b268-f2f481cf536e\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:5.33981%;top:52.26537%;width:88.83495%;height:48.22006%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.546448087431694% 0.546448087431694% 0.546448087431694% 0.546448087431694% \/ 0.6711409395973155% 0.6711409395973155% 0.6711409395973155% 0.6711409395973155%;background-clip:content-box;background-color:rgba(255,255,255,0.7)\" id=\"el-a96bcfc8-a3be-4f62-ba2e-f08b98e121f5\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.08452868852458997% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.355987em;line-height:1.2;text-align:left;padding:1.092896174863388% 2.185792349726776%;color:#000000\"><span><span style=\"font-weight: 700\">Facebook gives advertisers three options to select from for use on the final screen after a lead is submitted.<\/span><\/p>\n<p><span style=\"font-weight: 700\">These \u201cCall to Action buttons\u201d include:<\/span><\/p>\n<p><span style=\"font-weight: 700\">*Visit website.<\/span><br \/>\n<span style=\"font-weight: 700\">*Download (for gated assets).<\/span><br \/>\n<span style=\"font-weight: 700\">*Call business.<\/span><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:2.91262%;top:0;width:89.80583%;height:9.87055%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-47376278-65b5-4340-960b-d85813195683\">\n<div class=\"fill\" style=\"background-color:#ffd900;will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:6.31068%;top:1.61812%;width:92.47573%;height:6.95793%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.5249343832020997% 0.5249343832020997% 0.5249343832020997% 0.5249343832020997% \/ 4.651162790697675% 4.651162790697675% 4.651162790697675% 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style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.29408269961977185% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.889968em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700\">Other Stories<\/span><\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:17.96117%;top:36.08414%;width:79.61165%;height:17.31392%;opacity:1\">\n<div id=\"anim-e3d3fa28-d3b7-4590-9042-dfa1a8757bf8\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\">\n<div id=\"anim-6a57244f-069d-4155-8eae-e2ad0e582757\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:scale(0.3333333333333333)\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6097560975609756% 0.6097560975609756% 0.6097560975609756% 0.6097560975609756% \/ 1.8691588785046727% 1.8691588785046727% 1.8691588785046727% 1.8691588785046727%\" id=\"el-5d7b592a-d44e-4f4e-b76a-d7023086f451\"><a href=\"https:\/\/www.dixinfotech.com\/stories\/web-stories\/google-announces-5-changes-coming-to-mobile-search\/\" data-tooltip-icon=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/10\/cropped-mobile-first-indexing-phone-feature-1.jpeg.webp\" data-tooltip-text=\"Google Announces 5 Changes Coming To Mobile Search - Digital Marketing and Blogs - Dixinfotech : Web Stories\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.1286204268292683% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.485437em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700\">Google Announce 5 Changes coming to mobile search&nbsp;<\/span><\/span><\/h2>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-page-outlink layout=\"nodisplay\" cta-image=\"https:\/\/www.dixinfotech.com\/stories\/wp-content\/uploads\/2022\/09\/dixinfotech.png\"><a href=\"https:\/\/www.dixinfotech.com\/stories\/\" rel=\"\">Learn more<\/a><\/amp-story-page-outlink><\/amp-story-page><\/amp-story><\/body><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>in this story you&#8217;ll know about Facebook Lead Generation Forms: New Tools &#038; Best Practices<\/p>\n","protected":false},"author":1,"featured_media":489,"template":"","meta":{"web_stories_products":[],"web_stories_publisher_logo":59,"web_stories_poster":[]},"web_story_category":[11],"web_story_tag":[30],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook Lead Generation Forms: New Tools &amp; Best Practices -<\/title>\n<meta name=\"description\" content=\"in this story you&#039;ll know about Facebook Lead Generation Forms: New Tools &amp; Best Practices\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dixinfotech.com\/stories\/web-stories\/facebook-lead-generation-forms-new-tools-best-practices\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Lead 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