Top 8 eCommerce Trends You Should Know in 2022

Voice Shopping

Recent years have witnessed a huge demand for product search and purchase via smart speakers. Voice shopping will, therefore, be among the most dominant eCommerce future trends.

Personalized Marketing

When it comes to eCommerce trends 2022, “personalization” will be a must-have element. According to a study by McKinsey, 80% of customers desire personalization from retailers.

Social Commerce

Social media has become an indispensable part of people’s daily lives. Besides the basic functions, people utilize these platforms to browse for new products.

Multiple Payment Methods

Diversifying payment technology is a great way to reduce cart abandonment and increase consumer spending.

Omnichannel

Omnichannel retailing means selling wherever your customers are willing to buy: in offline stores, online stores, mobile apps, or through social platforms.

AI and AR – The future of Ecommerce

Due to the explosion of digital transformation, it comes as no surprise that AI and AR are the two most commonly mentioned terms in our survey about eCommerce trends 2022.

Video Commerce

As video combines both image and sound, it offers a vivid view of the product, thus improving the conversion rate.

Livestream Commerce

As most live streaming activity takes place on social media platforms, it forms a part of eCommerce. 

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